A combination of market-leading companies under our shared vision

We are a platform for integrating digital business companies, solutions and competencies that unites 20 market-leading firms under a shared vision.

The drive to innovate swiftly has led us to adopt a flexible business model: we combine a range of competencies and different experiences in pursuit of our goal of promptly meeting our customers’ constantly evolving needs.

This allows us to evolve quickly, developing our models and processes to face the digital transformation head-on: this is our way of interpreting the rate at which the digital society is taking shape.


Our values. Our strong, shared ideas

Our company culture is based on taking advantage of the diversity and strengths of all members of the Deda hub, but also on the shared values that inspire our daily actions.



In our daily work, we are aware of our role in improving the society, in which we live and of the need to collaborate to ensure that our impact is as positive and as broad as possible.


We seek to identify market opportunities before they take shape, to have the courage to be ahead of our time and to imagine solutions by thinking outside the box and exploring new business horizons.


We take a hands-on approach according to an active paradigm. We are always ready to learn and maintain spotless ethics, as a company and as individuals.


We choose the ideas to pursue according to the value that they can create for our customers. Imagination and creativity need to be cultivated and tended to patiently, with a sound respect for the numbers.

“Our business model ensures strategic flexibility and a strong potential for aggregation, allowing us to grasp the opportunities provided by the development of a digital, connected and data-driven society.”

Marco Podini, CEO Deda Group.


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