Dedagroup is a subsidiary of Lillo S.p.A., a holding company owned by the Podini family. One of the pioneers of Italian mass-market retail, the Podini family adopted and developed a modern formula, founding the MD supermarkets that led to a real breakthrough in Italian shopping habits.
After starting out in mass-market retail and subsequently branching out into Information Technology, the group has consistently demonstrated its desire to invest in innovative sectors that support the future growth of the country system as a whole, generating a widespread positive impact.
In 2000, the Podini family decided to
invest in information technology. It wanted to establish an aggregation hub
able to unite experience and skills in the Italian
Software and Solutions as a Service market. And so Dedagroup was founded.
The holding company, Dedagroup S.p.A., continues to be based in Trento. Since its beginnings in this area, it has grown rapidly, both in Italy and worldwide.