Innovation Destination: VisiFI’s Customer Conference 2023


A four-day event in Cherleston, South Carolina, to build community with partners and clients and to set the company’s vision and future directions

Last week VisiFI held their “Innovation Destination Customer Conference”: an annual gathering of customers, strategic partners, Deda’s representatives from Italy and Mexico, and VisiFI staff that aims to build community with partners and clients, talk about the U.S. Credit Unions market’s evolution, and outline the company’s future strategic and technological directions.

During the conference this year in Charleston, South Carolina, we discussed VisiFI’s solutions and projects, such as the Digital Branch Solution Suite and incorporating research-based behavior change principles into products and services. Enabling Credit Unions to know their members better, Behavioral Science is changing how we do banking. 


Expanding financial inclusion, reaching out to younger generations like Millennials and Gen Z, as well as cybersecurity strategies and how mastering business intelligence and AI is the key enabling factor for Credit Unions to reach their goals were some of the other themes we discussed during the event. Innovation and inclusiveness in the financial sector have also been the focus of the speech of Rodney E. Hood, 11th Chairman and Board Member of the National Credit Union Administration (NCUA), who discussed the projects the federal agency is implementing.

Finally, Robin Kolvek, CEO of VisiFI, illustrated the company’s growth and development strategy through the last years, and Marcello De Angelis, General Manager for Dedagroup’s International Business, stressed the strengths and value for VisiFI of being part of an international Group that is working on both sides of the Atlantic.

Indeed, the cooperative attitude among Deda’s global team and the synergic relationship between its companies bring great value to VisiFI’s offering and clients, accelerating its growth and the Group’s international development.


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